Last updated: November 12, 2013.
We take privacy issues seriously—and yes everyone says that, but we really do. Here (in plain English) are full details explaining the careful steps we have taken to respect and protect your privacy as you use our website.
Site statistics and server logs
Unlike many other websites, we don't obsessively run analytics software to track our visitors; occasionally
we run Google Analytics for a few days to help us diagnose technical problems, but we don't have it switched
on the whole time tracking everything you do. Instead, through our website hosting company, we run a general statistical package called AWStats to show up daily, weekly, monthly, and yearly patterns and trends. It doesn't log any personal information about you or how you use our site: it simply tells us general things about how many visitors we have, which pages they look at, and so on. Except when there are technical issues, we don't retain web server logs or the detailed information they contain, so the way you use our site is not tracked or traced.
What are cookies?
When you look at websites, text, graphics, videos, and other computer data moves from a web server (which stores the website you're looking at and "serves" it up to you) to your web browser (the program, such as Internet Explorer, Firefox, Google Chrome, or whatever you use to surf the Web). There is no easy way for a web browser to remember things about you as you move from page to page, which makes life difficult if you want to do something like putting a product in a shopping cart (trolley), select a particular size of text for the pages you're looking at, sign in to a website for a personalized experience, and so on.
That's where cookies come in.
We do not store cookies on your computer (or have access to any cookies that may be stored there)—but our advertisers and affiliate partners may do so.
Explainthatstuff.com does not store cookies of any kind on your computer. None at all. That means we don't offer a way
for you to opt-out of having your information collected or a way to remove your personal information from our records—simply
because we don't collect any information about you.
At the moment, we run advertisments through Google.
Google's use of the DoubleClick cookie enables it and its partners to serve ads to you based on your visit to our site and/or other sites on the Internet. You may opt out of the use of the DoubleClick cookie for interest-based advertising by visiting
Google's Ads Settings page. Alternatively, you can opt out by visiting aboutads.info.
The cookies of other third-party vendors or ad networks may also be used to serve ads on our site
and you can opt out of these cookies too by visiting aboutads.info.
Social networking sites
Like pages on most other modern websites, most of the pages on our site now include links to social networking and bookmarking sites
(including the Facebook Like button, Google +1 button, and Twitter Tweet button) to help people remember our articles and
share them with their friends. Please be aware that, depending on how you are signed into these services, they might be using cookies to track websites or pages you visit. No such information is collected by our own site and none of the information that may be collected by social networking sites is available to us: it passes directly between your computer and the social networking site(s) you belong to. If you have concerns about the privacy implications of social networking bookmarks, please visit the privacy pages of the sites or services you use:
UK Privacy and Electronic Communications (EC Directive) Regulations 2003
For users in the UK and the rest of Europe, we have carefully reviewed (and continue to review) our legal obligations under the
Privacy and Electronic Communications (EC Directive) Regulations 2003 (revised May 2011), in line with guidance from the UK
Information Commissioner's Office. We have done our best to provide clear information about privacy and cookies and to make it
We are continuing to review the way our advertising and social-networking partners are responding to the changes in the privacy legislation and working with them in line with the guidance from the Information Commissioner that "The person setting the cookie is therefore primarily responsible for compliance with the requirements of the law. Where third party cookies are set through a website both parties will have a responsibility for ensuring users are clearly informed about cookies and for obtaining consent... It is therefore in both parties' interests to work together."
Children's Online Privacy Protection Act
As explained above, this site collects and stores no personal information from anyone—and that includes children under the age of 13. We believe it is therefore fully compliant with the US Children's Online Privacy Protection Act (COPPA).
How can you find out more about privacy issues?
These sites may help you:
For a more general look at privacy issues, you might like to look at the
Electronic Frontier Foundation: Privacy page.
You might also find Simson Garfinkel's book
Database Nation: The Death of Privacy in the 21st Century
interesting; though it's a little dated on specifics now, the basic issues haven't changed.
Let us know
We hope this answers any concerns you may have about privacy and reassures you that we take the issue seriously. If you have any further queries, please don't hesitate to contact us
using our email form.